Corporate presentation:

RETAL

Print / brochures
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The brief was to create a presentation that:

  1. pulled all their content into a coherent and efficient story
  2. had fixed content for the main introductory sections
  3. had template pages for the subsequent sections if required.

This would allow the client to have a powerful and flexible presentation. They would be able to adapt the content to fit the needs of each presentation.

The first step in this project was to structure the content into sections and a running order. Once this was complete we created the design and populated a lot of the content. Some of the sections had bespoke design that would not change whilst some had to be templated. The presentation was tested by the client for an internal audience. Feedback was then incorporated into the final design.

Three alternative cover pages were produced, along with cover slides for each section. The overview section was a more bespoke design exercise whereas the rest of the document was templated.
Key fact 'breaker slides' were used throughout to add impact and to change the visual flow of the document. Many of the images used were from a photoshoot that Connexxions did in Italy.
Key fact 'breaker slides' were used throughout to add impact and to change the visual flow of the document. Many of the images used were from a photoshoot that Connexxions did in Italy.
The presentation was quite extensive and key sections were built on a template that could be updated by the client. These were the location maps and the products.
We developed a set of icons for the project that were then used on other promotional material.